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About Layback Co.
A layback spin is a variation of the upright spin, a spin in figure skating. British figure skater Cecilia Colledge was "responsible for the invention" of the spin and the first to execute it. Colledge's coach, Jacques Gerschwiler, who was a former gymnastics teacher and according to Colledge "very progressive in his ideas", got the idea for the upright spin while watching one of Colledge's trainers, a former circus performer turned acrobatics instructor, train Colledge to perform backbends "by means of a rope tied around her waist". The upright spin has long been associated with women's skating, but men have also performed it. Skaters include it in their programs because it increases their technical content and fulfills choreographic needs.
Source: Wikipedia · see Wikimedia Commons
The Story
A duo think their laid back approach will help them land a Dragon partner.
The Pitch on Dragons' Den Canada
Layback Co. appeared on Dragons' Den Canada (Season 12, Episode 20) in 2018. Justin Chorney, Adam Cook pitched the product to the Dragons. Asked 150K for 15%.
Where they are now: Outcome not recorded on CBC archive.