🍁 Dragons' Den Canada · Season 9, Episode 20 · 2015

PÜR Gum

Jay Klein from Toronto, ON, looks for a Dragon partner to invest in his line of aspartame-free gum

Founder: Jay Klein Category: Other

Asked 1M for 10%

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About PÜR Gum

PUR Gum is a brand of sugar-free and aspartame-free chewing gum produced by The PUR Company Inc. and founded in 2010 by Jay Klein in Toronto, Ontario, Canada. In recent year, The PUR Company expanded its product line to include mints. PUR products are manufactured in Switzerland, distributed in Canada, and sold in over 50 countries and more than 50,000 distribution points. PUR products are also sold through online outlets such as Amazon.

Source: Wikipedia · Public domain

The Story

Jay Klein from Toronto, ON, looks for a Dragon partner to invest in his line of aspartame-free gum.

The Pitch on Dragons' Den Canada

PÜR Gum appeared on Dragons' Den Canada (Season 9, Episode 20) in 2015. Jay Klein pitched the product to the Dragons. Asked 1M for 10%.

Where they are now: Outcome not recorded on CBC archive.

Frequently Asked Questions

Is PÜR Gum still in business?

Outcome not recorded on CBC archive.

Who founded PÜR Gum?

PÜR Gum was founded by Jay Klein.

Did PÜR Gum get a deal on Dragons' Den Canada?

Yes — Asked 1M for 10%.

Related from Dragons' Den Canada

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