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Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Cam McDonald from Oakville, ON, Bobby Besant from Waterloo, ON, and Daniel Bartek from Toronto, ON, brave the Den with their perfect pour, mixed drink.
The Pitch on Dragons' Den Canada
Iconic Brewing Company (formerly Sage Mixology) appeared on Dragons' Den Canada (Season 9, Episode 17) in 2015. Cam McDonald, Bobby Besant & Daniel Bartek pitched the product to the Dragons. Asked 500K for 20%.
Where they are now: Outcome not recorded on CBC archive.
Frequently Asked Questions
Is Iconic Brewing Company (formerly Sage Mixology) still in business?
Outcome not recorded on CBC archive.
Who founded Iconic Brewing Company (formerly Sage Mixology)?
Iconic Brewing Company (formerly Sage Mixology) was founded by Cam McDonald, Bobby Besant & Daniel Bartek.
Did Iconic Brewing Company (formerly Sage Mixology) get a deal on Dragons' Den Canada?
Yes — Asked 500K for 20%.
Where can I buy Iconic Brewing Company (formerly Sage Mixology)?
Iconic Brewing Company (formerly Sage Mixology) is available on Amazon and eBay. We compare current prices across both at our /results page — link below.
Related from Dragons' Den Canada
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