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The Story
Cheesecake franchise
The Pitch on Dragons' Den UK
Cheesecake Emporiyum appeared on Dragons' Den UK (Series 17, Episode 10) in 2020. James Asquith pitched the product to the Dragons. No deal.
Where they are now: Cheesecake Emporium's pitch failed due to the dragons citing a lack of healthy ingredients and continued annual declines in net profits. Dissolved by 2025. Status: Dissolved (2025).
Frequently Asked Questions
Is Cheesecake Emporiyum still in business?
Cheesecake Emporium's pitch failed due to the dragons citing a lack of healthy ingredients and continued annual declines in net profits. Dissolved by 2025. Status: Dissolved (2025).
Who founded Cheesecake Emporiyum?
Cheesecake Emporiyum was founded by James Asquith.
Did Cheesecake Emporiyum get a deal on Dragons' Den UK?
Cheesecake Emporiyum pitched on Dragons' Den UK but didn't strike a deal: No deal.
Related from Dragons' Den UK
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