P4CK
🐉 Dragons' Den UK · Series 10, Episode 11 · 2012

P4CK

Founder: Luke Booth and Christopher Eves Category: Food & Drink
£50K for 30% — Theo Paphitis

🛒 Where to Buy

Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.

The Story

Product design business, including two products related to carrying of takeaway food and drink, and beer cups

The Pitch on Dragons' Den UK

P4CK appeared on Dragons' Den UK (Series 10, Episode 11) in 2012. Luke Booth and Christopher Eves pitched the product to the Dragons. £50K for 30% — Theo Paphitis.

Where they are now: On-air: signed. After filming: Failed. Status: Sold.

Frequently Asked Questions

Is P4CK still in business?
On-air: signed. After filming: Failed. Status: Sold.
Who founded P4CK?
P4CK was founded by Luke Booth and Christopher Eves.
Did P4CK get a deal on Dragons' Den UK?
Yes — £50K for 30% — Theo Paphitis.
Where can I buy P4CK?
P4CK is available on Amazon and eBay. We compare current prices across both at our /results page — link below.

Related from Dragons' Den UK

Affiliate disclosure: Wikishopline earns a commission when you click through to Amazon, eBay, AliExpress, or TEMU and make a purchase — at no extra cost to you. Full disclosure →
Wikishopline is not affiliated with BBC, Dragons' Den UK, or any production company. Product names and trademarks are property of their respective owners.