π Dragons' Den UKShe-icer / She-range
π Where to Buy
πΊ Story only β not currently sold on Amazon or eBay
Search Wikishopline anyway β
Affiliate links Β· Last verified 2026-05-21 Β· π Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Chemical de-icer for female car owners
The Pitch on Dragons' Den UK
She-icer / She-range appeared on Dragons' Den UK (Series 11, Episode 5) in 2013. Wendy Newby pitched the product to the Dragons. No deal.
Where they are now: She-range's pitch failed due to the dragons citing the key locks were outdated by wireless devices and felt disillusioned as to why Newby aimed the de-icer only at females. Dissolved by 2014. Status: Dissolved (2014).
Frequently Asked Questions
Is She-icer / She-range still in business?
She-range's pitch failed due to the dragons citing the key locks were outdated by wireless devices and felt disillusioned as to why Newby aimed the de-icer only at females. Dissolved by 2014. Status: Dissolved (2014).
Who founded She-icer / She-range?
She-icer / She-range was founded by Wendy Newby.
Did She-icer / She-range get a deal on Dragons' Den UK?
She-icer / She-range pitched on Dragons' Den UK but didn't strike a deal: No deal.
Related from Dragons' Den UK
Affiliate disclosure: Wikishopline earns a commission when you click through to Amazon, eBay, AliExpress, or TEMU and make a purchase β at no extra cost to you. Full disclosure β
Wikishopline is not affiliated with BBC, Dragons' Den UK, or any production company. Product names and trademarks are property of their respective owners.