🐉 Dragons' Den UKThe Optathlon
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Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Exercise courses based on racing against time
The Pitch on Dragons' Den UK
The Optathlon appeared on Dragons' Den UK (Series 9, Episode 10) in 2011. Rory and Jacqui pitched the product to the Dragons. No deal.
Where they are now: The Optathlon's pitch failed due to the dragons citing the product could not be patented and disbelief that the system would encourage people to go to the gym. Terms of equity not broadcast.
Frequently Asked Questions
Is The Optathlon still in business?
The Optathlon's pitch failed due to the dragons citing the product could not be patented and disbelief that the system would encourage people to go to the gym. Terms of equity not broadcast.
Who founded The Optathlon?
The Optathlon was founded by Rory and Jacqui.
Did The Optathlon get a deal on Dragons' Den UK?
The Optathlon pitched on Dragons' Den UK but didn't strike a deal: No deal.
Where can I buy The Optathlon?
The Optathlon is available on Amazon and eBay. We compare current prices across both at our /results page — link below.
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