Alago
🐉 Dragons' Den UK · Series 8, Episode 10 · 2010

Alago

Founder: Anthony Curtis Category: Apparel & Accessories
No deal

🛒 Where to Buy

Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.

About Alago

Alago, or Idoma Nokwu, is an Idomoid language spoken by the Sub-Saharan peoples of Nigeria. The Alago people were originally one with the Idoma people of modern-day Benue state in Nigeria. However, the Alago people are believed to have broken up with their Idoma counterpart around 1200 AD. Alago people are an agrarian group who grow most of the food they eat. These include egusi, yam, guinea corn, maize, and millet grain. Popular meals eaten by the alago include ona-g'ishi (pounded yam) and ona-g'iye which are eaten with soups like Owo'oho and Okeshe.

Source: Wikipedia · CC BY-SA 4.0

The Story

Heated glove for playing rugby

The Pitch on Dragons' Den UK

Alago appeared on Dragons' Den UK (Series 8, Episode 10) in 2010. Anthony Curtis pitched the product to the Dragons. No deal.

Where they are now: Alago's pitch failed due to the dragons citing similar products already on the market and fear it would not return an investment. Terms of equity not broadcast. Remains active. Status: Active.

Frequently Asked Questions

Is Alago still in business?
Alago's pitch failed due to the dragons citing similar products already on the market and fear it would not return an investment. Terms of equity not broadcast. Remains active. Status: Active.
Who founded Alago?
Alago was founded by Anthony Curtis.
Did Alago get a deal on Dragons' Den UK?
Alago pitched on Dragons' Den UK but didn't strike a deal: No deal.
Where can I buy Alago?
Alago is available on Amazon and eBay. We compare current prices across both at our /results page — link below.

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