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The Story
Hot-chocolate made from Ghana sourced coffee-beans
The Pitch on Dragons' Den UK
Benjamin's Hot Chocolate appeared on Dragons' Den UK (Series 11, Episode 10) in 2014. Benjamin Mougarbel pitched the product to the Dragons. No deal.
Where they are now: Benjamin's Hot Chocolate's pitch failed due to the dragons citing Benjamin's dishonesty that he had already secured over £400,000 investment and the product's calorie count as unhealthy. Dissolved by 2023. Status: Dissolved (2023).
Frequently Asked Questions
Is Benjamin's Hot Chocolate still in business?
Benjamin's Hot Chocolate's pitch failed due to the dragons citing Benjamin's dishonesty that he had already secured over £400,000 investment and the product's calorie count as unhealthy. Dissolved by 2023. Status: Dissolved (2023).
Who founded Benjamin's Hot Chocolate?
Benjamin's Hot Chocolate was founded by Benjamin Mougarbel.
Did Benjamin's Hot Chocolate get a deal on Dragons' Den UK?
Benjamin's Hot Chocolate pitched on Dragons' Den UK but didn't strike a deal: No deal.
Related from Dragons' Den UK
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