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Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Backpack, pillow and blanket in one.
The Pitch on Dragons' Den UK
Bobo Buddies appeared on Dragons' Den UK (Series 11, Episode 12) in 2014. James Roupell pitched the product to the Dragons. £50K for 40% — Peter Jones and Deborah Meaden.
Where they are now: On-air: signed. After filming: Failed. Status: Active.
Frequently Asked Questions
Is Bobo Buddies still in business?
On-air: signed. After filming: Failed. Status: Active.
Who founded Bobo Buddies?
Bobo Buddies was founded by James Roupell.
Did Bobo Buddies get a deal on Dragons' Den UK?
Yes — £50K for 40% — Peter Jones and Deborah Meaden.
Where can I buy Bobo Buddies?
Bobo Buddies is available on Amazon and eBay. We compare current prices across both at our /results page — link below.
Related from Dragons' Den UK
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