🐉 Dragons' Den UK · Series 1, Episode 4 · 2005

Destination London

Founder: Rachel Lowe Category: Baby & Kids
No deal

🛒 Where to Buy

Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.

The Story

Taxi themed board game

The Pitch on Dragons' Den UK

Destination London appeared on Dragons' Den UK (Series 1, Episode 4) in 2005. Rachel Lowe pitched the product to the Dragons. No deal.

Where they are now: Destination London's pitch failed due Lowe's struggle in answering many of dragons questions on the size of the market and knowing her finances. Destination went on to gross over £2 million by 2007 and remains one of the most successful companies to be declined by the dragons. Company was sold in 2010. Status: Sold (2010).

Frequently Asked Questions

Is Destination London still in business?
Destination London's pitch failed due Lowe's struggle in answering many of dragons questions on the size of the market and knowing her finances. Destination went on to gross over £2 million by 2007 and remains one of the most successful companies to be declined by the dragons. Company was sold in 2010. Status: Sold (2010).
Who founded Destination London?
Destination London was founded by Rachel Lowe.
Did Destination London get a deal on Dragons' Den UK?
Destination London pitched on Dragons' Den UK but didn't strike a deal: No deal.
Where can I buy Destination London?
Destination London is available on Amazon and eBay. We compare current prices across both at our /results page — link below.

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