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Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Chocolate boxes founded by descendant of John Cadbury
The Pitch on Dragons' Den UK
Love Cocoa appeared on Dragons' Den UK (Series 16, Episode 11) in 2018. James Cadbury pitched the product to the Dragons. £75K for 20% — Tej Lalvani.
Where they are now: On-air: signed. After filming: Failed. Status: Active.
Frequently Asked Questions
Is Love Cocoa still in business?
On-air: signed. After filming: Failed. Status: Active.
Who founded Love Cocoa?
Love Cocoa was founded by James Cadbury.
Did Love Cocoa get a deal on Dragons' Den UK?
Yes — £75K for 20% — Tej Lalvani.
Where can I buy Love Cocoa?
Love Cocoa is available on Amazon and eBay. We compare current prices across both at our /results page — link below.
Related from Dragons' Den UK
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