Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
About Playbrush
Playbrush is an oral care device for children that uses a motion-sensor-based interface to control mobile games during dental hygiene. It is developed by an Austro-British company with the same name. The device controls a variety of different games with the intent to encourage children to spend a full two minutes brushing their teeth.
Mobile app game teaching children on how to brush their teeth
The Pitch on Dragons' Den UK
Playbrush appeared on Dragons' Den UK (Series 15, Episode 14) in 2018.
Paul Varga, Tolulope Ogunsina, and Matthäus Ittner pitched the product to the Dragons.
Offered £100K for 5% by Touker Suleyman, Peter Jones, Tej Lalvani and Deborah Meaden — rejected by entrepreneur.
Where they are now: Entrepreneur turned down the dragons' offer. Status: Active.
Frequently Asked Questions
Is Playbrush still in business?
Entrepreneur turned down the dragons' offer. Status: Active.
Who founded Playbrush?
Playbrush was founded by Paul Varga, Tolulope Ogunsina, and Matthäus Ittner.
Did Playbrush get a deal on Dragons' Den UK?
Yes — Offered £100K for 5% by Touker Suleyman, Peter Jones, Tej Lalvani and Deborah Meaden — rejected by entrepreneur.
Affiliate disclosure: Wikishopline earns a commission when you click through to Amazon, eBay, AliExpress, or TEMU and make a purchase — at no extra cost to you. Full disclosure →
Wikishopline is not affiliated with BBC, Dragons' Den UK, or any production company. Product names and trademarks are property of their respective owners.
