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Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.
The Story
Sparkle body cream
The Pitch on Dragons' Den UK
Shine Like A Celeb appeared on Dragons' Den UK (Series 13, Episode 4) in 2015. Ali Mustapha pitched the product to the Dragons. No deal.
Where they are now: Shine Like A Celeb's pitch failed due to the dragons' belief that the product did not perform as well as expected whilst also citing the RRP of £50 to be too high. Terms of equity not broadcast. Remains active. Status: Active.
Frequently Asked Questions
Is Shine Like A Celeb still in business?
Shine Like A Celeb's pitch failed due to the dragons' belief that the product did not perform as well as expected whilst also citing the RRP of £50 to be too high. Terms of equity not broadcast. Remains active. Status: Active.
Who founded Shine Like A Celeb?
Shine Like A Celeb was founded by Ali Mustapha.
Did Shine Like A Celeb get a deal on Dragons' Den UK?
Shine Like A Celeb pitched on Dragons' Den UK but didn't strike a deal: No deal.
Where can I buy Shine Like A Celeb?
Shine Like A Celeb is available on Amazon and eBay. We compare current prices across both at our /results page — link below.
Related from Dragons' Den UK
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