🐉 Dragons' Den UK · Series 12, Episode 3 · 2014

Victor's Drinks

Founder: Ralph Broadbent and Alex Dixon Category: Food & Drink
£40K for 25% — Duncan Bannatyne

🛒 Where to Buy

Affiliate links · Last verified 2026-05-21 · 🌍 Outside the US? Amazon and eBay will redirect you to your country's local store automatically.

The Story

Make your own cider

The Pitch on Dragons' Den UK

Victor's Drinks appeared on Dragons' Den UK (Series 12, Episode 3) in 2014. Ralph Broadbent and Alex Dixon pitched the product to the Dragons. £40K for 25% — Duncan Bannatyne.

Where they are now: On-air: signed. After filming: Failed. Status: Active.

Frequently Asked Questions

Is Victor's Drinks still in business?
On-air: signed. After filming: Failed. Status: Active.
Who founded Victor's Drinks?
Victor's Drinks was founded by Ralph Broadbent and Alex Dixon.
Did Victor's Drinks get a deal on Dragons' Den UK?
Yes — £40K for 25% — Duncan Bannatyne.
Where can I buy Victor's Drinks?
Victor's Drinks is available on Amazon and eBay. We compare current prices across both at our /results page — link below.

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